Sara Frisk believes everything can be made better through design. It’s this belief that fueled her transition to IDEO
in 2006, with the goal of creating deeper impact on her clients’ brands and businesses. As a portfolio director for IDEO Chicago, she thrives on the complexity of how brand integrates with services, products and digital design across various industries. Her award-winning work has helped such clients as the American Red Cross
, Brooks Running
, the City of Chicago
, Sherwin-Williams, Redbox
grow their brands and develop stronger, more meaningful customer relationships.
An excellence freak with a wicked sense of humor, Sara is an avid cyclist, sure-footed runner and no-holds-barred color addict. A longtime vocal advocate for all things Chicago design, she is honored to be AIGA Chicago