Via Motionographer
The folks at Psyop—the creative minds behind Coca-Cola’s “Happiness Factory” commercial—revisit the fairy tale CG fantasy world, this time for Fedex, in “Enchanted Forest.”
Taking cues from Pan’s Labyrinth and Grimm’s fairy tales, Psyop brings
to life a surreal, whimsical, beautiful forest. The stunning still images shown here reveal the meticulous attention to detail by the design team.
From Psyop:
We
wanted to create a world that is surreal, sophisticated and cinematic
where the forest is practical with a blend of CG enchantments. Our
desire was to have a poetic interpretation of an idealized forest where
everything is alive and has a soul to tell our story of FedEx’s
eco-friendly solutions. For this fairy tale, we wanted to create depth
and mystery with stylized characters and unique magical vegetation to
blend them into this weird hybrid world.
Via Motionographer
Via Motionographer
Via Motionographer
Via Motionographer
Via Motionographer
