JUST A REFLEKTOR is an interactive short film and Google Chrome experiment for Arcade Fire’s song, “Reflector.” It’s received a good amount of coverage recently but I was so impressed by it that I had to share it.
The project takes advantage of the fact that many of us are usually surrounded by multiple screens and devices. By connecting a phone or tablet to his or her computer, the viewer is able to engage with the video’s effects. The viewer’s actions with their mobile device is mirrored in the video.
JUST A REFLEKTOR impressively uses the latest web technologies, but the user experience isn’t just about the technology. I think the technologies are effectively used as a means to explore the song’s themes.
But if you are curious about the technologies, there is also a separate site that lets you explore the individual video effects. Make sure to block some time out to really explore.